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Roku’s OLED TVs are up to $400 off during Prime Day, starting at $700

The Verge · Wed, 07 Oct 2026 19:27:39 GMT

Just over a week ago, we covered a deal at Amazon that knocked around 30 percent off Roku’s new (and first-ever) OLED TVs. The deal expired, but has returned for the final day of October Prime Day. The 55-inch Pro Series OLED is $699.99 at Amazon, which is 30 percent off its list

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